APE+ANT

Buffalo Bill’d Site

admin — Fri, 23 Mar 2012 07:35:54 +0000

Cody, Wyoming is a wonderfully wild place. It's famous as a stop on the way into Yellowstone, but even more famous as the birthplace of Buffalo Bill. The Park County Travel Council wanted a fun and engaging way to spread the love of all things Buffalo Bill in hopes of attracting more visitors to Cody. We concepted and designed the Buffalo Bill'd Yourself site to captivate kids of all ages.

Humless Site + Brand

admin — Fri, 23 Mar 2012 05:43:11 +0000

Humless makes clean, quiet, and portable solar generators. It's new technology and the market is exploding. Humless approached APE+ANT with the challenge of updating their existing brand and website so they can grow along with their market. The products themselves are very strong, capable, and dependable and they needed an update that communicated these strengths. What was created was a bold, graphic logo, and similarly straight-forward website. Challenge met.

U.V. Visitor’s Ads

admin — Tue, 31 Jan 2012 20:37:27 +0000

Known as the most family-friendly locale in a state well-known for it's family-friendly nature, Utah Valley has some interesting hospitality industry issues. The Utah Valley Convention and Visitor's Bureau wants it's residents to kick out family members—specifically family members who choose to visit Utah Valley on vacation, but stay with family to save money. They needed a campaign which highlighted the fact that we all love our extended family (hopefully), but that doesn't mean we want to deal with them in close quarters for an extended period of time. Especially considering we only have a couple weeks of vacation a year, if we're lucky. This campaign was pitch perfect. Unfortunately, this campaign never ran. Uncle Jimmy (pictured above) was disappointed.

PCTC Site

admin — Fri, 23 Mar 2012 06:08:57 +0000

Park City Tech Center is a new world-class ofﬁce and research technology park located in the breathtaking mountains of Park City, Utah. The PCTC needed a website which promoted the many benefits of moving a business to Park City. APE+ANT … Continue reading →

N.M. R.L.D. Site

admin — Tue, 31 Jan 2012 08:55:10 +0000

The Regulations and Licensing Department of New Mexico is a large government entity which oversees five different industries in New Mexico, as well as numerous specialized professions and trades. They regulate everything from tobacco and alcohol to construction and financial institutions. Their website required a large overhaul in both design and functionality. We proposed the two distinct directions seen above. The site is still in development.

Bryce Canyon Images

admin — Fri, 04 Mar 2011 11:02:08 +0000

The good people at Bryce Canyon National Park wanted to develop some ‘sense-of-place’ images that would capture what people know and love about Bryce Canyon. So, we developed 5 Micheal Schwab-esque images to showcase Bryce Canyon. It was a singular … Continue reading →

Lego Batman Site

admin — Fri, 04 Mar 2011 07:29:09 +0000

In the fall of 2007, Warner Bros. Interactive approached Riser Media with the task to create the promotional website for their new XBOX and Playstation 2 game Lego Batman. We were involved in the production.

As a high-visibility, large scope Flash website, there were big ideas and bigger dreams of what we wanted the site to be. A long wish-list of features grew even longer: a parallax environment, easter eggs for children to find, multiple characters, dual worlds, a lego-clickable navigation. Many long hours, and countless late-night In-N-Out Burger runs later, we had a site which became the pinnacle of what Riser Media had achieved to that point. This site was awarded a 'Best in State' Addy for interactive design in 2009.

C.F.A. Report

admin — Fri, 20 Jan 2012 05:47:22 +0000

The Salt Lake County Center for the Arts owns and operates Abravanel Hall, Capitol Theatre, the Rose Wagner Performing Arts Center and the ArtTix ticketing service. Research and planning is goes into an annual report for how best to proceed with the allocation of funds they receive and how the current year fits into their master plan for programs and facilities. In past years, their report had been dull and poorly laid out. We spruced it up a bit.

Sports Mashup Brand

admin — Tue, 31 Jan 2012 08:40:11 +0000

Sports Mashup is a website devoted to delivering the best video, photos and opinions from across the sports world, all powered by the fans. With daily posts ranging from what 'The Jimmer' is doing lately, to a critique on the Pro Bowl, the discussion is always entertaining and often quite random. APE+ANT developed the brand image. We think the name and image go together like peanuts and Cracker Jacks.

CampSaver Site

admin — Wed, 09 Mar 2011 12:15:20 +0000

CampSaver.com is an outdoor retailer that specializes in a clean, clear web shopping experience. They approached APE+ANT in the Fall of 2009 to work on the design, development, and marketing for their family of sites after being very pleased with the redesign of their Winter-specific site WinterFix.com. CampSaver.com was in much the same dire-straits as WinterFix.com was: built on an aging platform, cloudy user interface, unclear brand direction. We put a fresh coat of paint on the existing site while we worked on a complete overhaul which was finished a year later. The site you see above is the new and improved CampSaver 3.0. You'll notice many similarities with WinterFix.com as they share the same Magento backend, and frontend.

Along with handling design and development capabilities on CampSaver.com, APE+ANT is also responsible for CampSaver's email marketing efforts which encompasses:

bi-weekly emails promoting featured products and specials on CampSaver.com
a welcome series of emails featuring coupons to promote customer retention.
an abandonment cart email series.
a sales follow-up email promoting user feedback, reviews, and customer retention.

As a consequence of steady improvement in design, development, and marketing, CampSaver.com has seen growth of nearly 100% from 2010 to the present.