Known as the most family-friendly locale in a state well-known for it's family-friendly nature, Utah Valley has some interesting hospitality industry issues. The Utah Valley Convention and Visitor's Bureau wants it's residents to kick out family members—specifically family members who choose to visit Utah Valley on vacation, but stay with family to save money. They needed a campaign which highlighted the fact that we all love our extended family (hopefully), but that doesn't mean we want to deal with them in close quarters for an extended period of time. Especially considering we only have a couple weeks of vacation a year, if we're lucky. This campaign was pitch perfect. Unfortunately, this campaign never ran. Uncle Jimmy (pictured above) was disappointed.
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